Sifta
Now accepting early access

Filter Newsletters Automatically and Clean Your Inbox Automatically

Filter newsletters automatically and clean inbox automatically, that's the promise Sifta delivers every day. It reads every incoming email, identifies newsletters, promotional messages, and spam, then archives them silently so your inbox contains only the emails that genuinely need you. No unsubscribing, no manual sorting, no rules to maintain.

The math of newsletter accumulation is brutal. You subscribe to a newsletter every few weeks for a year, and most of them never get unsubscribed. By the time you notice, your inbox has 60 weekly newsletters arriving, each one a quick read individually but collectively turning your inbox into a magazine rack you have to wade through to find anything actually addressed to you. Sifta breaks that cycle without requiring you to do the unsubscribe sweep. The AI recognizes bulk and templated mail patterns and archives those emails on arrival, keeping them out of your inbox while preserving them in your account so you can still read any newsletter you genuinely want to find. After a week with Sifta, your inbox view contains only mail that was written to you specifically, which is what an inbox was always supposed to feel like. There is also a learning curve advantage with the AI approach. The first day Sifta is making best guesses about what counts as a newsletter or bulk message versus what looks like personal correspondence. Within a week, it has learned the specific senders you actively read versus the ones you tend to skip, and the archive decisions match what you would have made yourself. The unsubscribe-based approach to inbox cleanup is one-way and brittle. The AI approach is continuous and self-correcting, which is what makes it sustainable across the years you will be receiving newsletters from senders who have not even started their list yet. Over a few weeks, the inbox naturally calibrates to the newsletters you genuinely value and the bulk mail you do not, without you ever opening a settings panel.

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Quick Answer

Sifta filters newsletters and spam emails automatically by reading every incoming message in your Gmail or Outlook inbox and archiving anything that qualifies as low-priority before it reaches your visible inbox. Sifta identifies newsletters, promotional emails, automated platform notifications, and vendor marketing by reading the content, not just checking an unsubscribe header. Your inbox stays clean without manual unsubscribes or filter rules.

Sound Familiar?

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Even with the best intentions, newsletter subscriptions accumulate over months and years until they dominate your inbox.

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Manually unsubscribing from dozens of senders is a full afternoon of work that needs repeating every few months.

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Filtering newsletters by folder or label still requires you to open your inbox and see them, just in a different location.

How Sifta Fixes This

Sifta identifies newsletters, promotional emails, and automated platform notifications with high accuracy and archives them automatically on arrival.

Nothing is ever deleted, newsletters and spam are accessible in your All Mail folder if you want to find something specific.

The filter improves over time: senders you consistently ignore get downgraded faster, and Sifta learns the specific newsletter types that are noise for you personally.

Related: stop spam emails automatically · how to organize email automatically

What You Get

Inbox free of newsletters and spam without manual work

Everything archived is still findable, nothing permanently lost

Filter gets smarter the longer you use it

Important emails still get through, the filter knows the difference

Frequently Asked Questions

What counts as a newsletter versus a normal email? +

Sifta looks for signals like bulk sending patterns, unsubscribe links, promotional language, and sender-domain characteristics. The AI evaluates the full content, not just headers.

What if I want to keep receiving a specific newsletter? +

You can whitelist specific senders or domains so their emails are never auto-archived, even if they match newsletter patterns.

Does Sifta delete anything? +

Never. Sifta only archives, emails remain in your mailbox and are fully searchable. Deletion is never automatic.

Can I see a daily digest of what Sifta archived? +

A daily digest feature is on the roadmap. For now, you can browse your All Mail folder in Gmail to see everything that was archived.

What if I want to actively read a specific newsletter? +

Mark the sender as a kept-newsletter and Sifta will leave their messages in your inbox. You can do this by texting Sifta the sender name once. Many users keep a handful of high-signal newsletters in their inbox and let Sifta archive the rest, getting the best of both worlds.

Related Reading

Newsletters handled. Spam gone. Inbox clean, automatically.

Sifta is in early access at $49/month. Works with Gmail and Outlook. Setup takes 2 minutes.

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