Open House Follow-Up Texts: Same Night, Day 2 and Day 7

Same-night texts

The same-night text works because the visitor still remembers the house and you.

• Hi [Name], it's [You] from the open house at [address]. What did you think of [feature they looked at]?
• Hi [Name], you asked about [question]. The answer is [answer]. Anything else I can find out?
• Hi [Name], thanks for coming by. Is [address] close to what you're after, or did it miss on something?

If they already have an agent

A visitor with an agent gets one courtesy text and no more, which is both the rule and good manners.

Do not keep marketing to a buyer who told you they have an agent. Their agent is the next text.

• Hi [Name], thanks for visiting [address]. If your agent wants the disclosures or the offer instructions, I'll send them over.

If they are neighbors

Neighbors are future sellers, so the follow-up is a sales update, not a buyer pitch.

• Hi [Name], thanks for stopping by. I'll text you when [address] sells and what it went for. Curious what yours is worth too?
• Update for the street: [address] went under contract in [days] days. Want the details?

Day 2 and day 7

The day-two text brings something new, and the day-seven text asks the direct question.

• Day 2: Two homes like [address] are coming up this week. Want me to send them before they hit the sites?
• Day 2: I pulled what homes near [address] sold for. Here are the three closest.
• Day 7: Are you actively looking right now, or more like spring? Either way I'll send the right ones.
• Day 7: Are you pre-approved yet? If not, I know two lenders who answer their phones.

The rules for texting clients and prospects

Federal law treats marketing texts like calls, so the quiet hours and do-not-call rules apply to texts too.

Under the Telephone Consumer Protection Act, no marketing texts before 8 am or after 9 pm in the recipient's time zone, and some states set tighter windows. Text people who contacted you or gave you their number.

Before you text a number that did not reach out to you, check the National Do Not Call Registry and your state's rules. Violations can cost $500 to $1,500 per text.

This is not legal advice; ask your broker.

Who sends these after a long Sunday

Open house leads go cold because the agent gets home tired, not because they did not care.

Sifta reads your sign-in sheet or notes, drafts each same-night text in your voice with the detail they mentioned, and sends it to you to approve. Then it keeps the day-two and day-seven texts coming.

Sifta is one flat monthly price, and the plans are on the pricing page.

Three ways to start

You can try Sifta free for 7 days, see what it does, or read the pricing page.

The free week is the fastest way to see it: connect your email and calendar, add Sifta to your texts, and let it run your busywork for 7 days. Cancel any time before the week ends and you are not charged.

Every plan after that is a flat monthly price with no contract. If Sifta doesn't catch something worth more than the price in week one, you don't pay.