Built for real estate agents
Follow Up Boss Alternatives for Real Estate Agents (2026)
The best Follow Up Boss alternative depends on what is wrong. If the CRM feels expensive, Wise Agent and Real Geeks cost less. If you want a website and ads bundled, Lofty and BoldTrail do that. If nobody types into the CRM, keep Follow Up Boss and add Sifta, an AI assistant that does the work and logs it.
Why agents look for a Follow Up Boss alternative
Agents leave Follow Up Boss for one of three reasons: price per seat, the want for a bundled website and ads, or a CRM that sits empty because nobody feeds it.
Follow Up Boss is a good CRM. It is the system of record for many of the country's top teams, with clean lead routing, action plans and reporting.
At $69 per user a month it is also one of the more expensive seats for a solo agent, and it does not include a website or ad management.
The third reason is the one most agents do not say out loud. The CRM is only as good as what gets typed into it, and the typing happens at 10 pm, if it happens.
A quiet CRM is not a CRM problem. It is a labor problem.
The alternatives, side by side
Six CRMs and one assistant, with prices as of September 2026.
Prices marked vendor-published come from the company's own pricing page. Lofty and BoldTrail do not publish prices; the numbers shown are third-party estimates and you should confirm your quote.
| Option | What it is | Price (as of Sep 2026) | Best for |
|---|---|---|---|
| Lofty (formerly Chime) | All-in-one CRM, IDX website, ads and an AI sales agent | Not published. Third-party estimates start near $449 a month plus a $299 to $1,499 setup fee; the AI Sales Agent add-on is $60 a month for 200 leads (Lofty help center). | Agents who want website, ads and CRM from one vendor |
| BoldTrail (formerly kvCORE) | Brokerage-scale CRM, IDX website, smart campaigns and lead scoring | Not published. Sales-led quotes; estimates around $499 a month for a solo agent, often bundled by the brokerage. | Brokerages and large teams that standardize on one platform |
| Sierra Interactive | CRM and IDX website with automated follow-up | $299.95 to $599.95 a month on annual plans; $359.95 to $724.95 month to month. Vendor-published. | Teams that run paid lead generation into a website |
| Real Geeks | CRM and IDX website | $399 a month for two users. Vendor-published. | Small teams that want a simple site and CRM |
| Wise Agent | Low-cost CRM with transaction and marketing tools | $49 a month, or $42 a month billed annually. Vendor-published. | Solo agents on a budget who will do the typing |
| Top Producer | CRM with MLS-driven market reports | $179 per user a month; team plans from $399 a month. Vendor-published. | Agents who farm a neighborhood with market updates |
| Sifta | AI assistant that reads your email, texts and calendar and does the follow-up, chasing, booking and research by text | Flat monthly plan; teams of 5 or more pay per seat. See pricing. | Agents who already have a CRM and want the work done, not another dashboard |
If the CRM is too expensive
Wise Agent at $49 a month and Real Geeks at $399 a month for two users are the cheaper seats.
Wise Agent is a plain CRM with transaction checklists and a marketing tool. It is the right pick for a solo agent who will do the data entry.
Real Geeks bundles a simple IDX website and is priced for a two-person team. Neither will do the follow-up for you.
If you want website, ads and CRM from one vendor
Lofty and BoldTrail sell the whole stack: IDX website, ad management, automated campaigns and a CRM.
That is convenient and it is also the trade. Reviews of both platforms describe a two to four week learning curve, dated website templates, and support that varies.
Contracts are sales-led, so ask about the term, the setup fee and what happens to your data if you leave.
If the CRM is empty
If the real problem is that nobody updates Follow Up Boss, switching CRMs will not fix it.
Sifta connects to your Gmail or Outlook, your calendar and your text threads. When a Zillow lead lands, it drafts the reply in your voice with real showing times.
When the lender goes quiet, it chases. When a buyer says something worth remembering, it remembers.
Then it logs the reply and the client detail to Follow Up Boss, so the record stays current without you typing.
Sifta is not a CRM, does not make phone calls, does not run ad campaigns and does not do compliance paperwork. It does the follow-up, the chasing, the booking and the research, from the text thread you already have open.
Sifta is one flat monthly price, and there is a comparison at /sifta-vs-follow-up-boss.
Keep Follow Up Boss and add help
If leads go unanswered rather than the CRM being wrong, adding help to Follow Up Boss is cheaper than switching.
Structurely plugs into Follow Up Boss as an AI inside sales agent that texts, emails and calls leads on its own. Sifta works alongside it too, drafting each message for you to approve and handling past clients and deals as well.
Three ways to start
You can try Sifta free for 7 days, see what it does, or read the pricing page.
The free week is the fastest way to see it: connect your email and calendar, add Sifta to your texts, and let it run your busywork for 7 days. Cancel any time before the week ends and you are not charged.
Every plan after that is a flat monthly price with no contract. If Sifta doesn't catch something worth more than the price in week one, you don't pay.
Keep reading
Frequently Asked Questions
What is the cheapest Follow Up Boss alternative?
Wise Agent, at $49 a month or $42 a month billed annually, as of September 2026. It is a plain CRM. You do the follow-up and the typing.
What is the closest thing to Follow Up Boss?
Sierra Interactive and Real Geeks are the closest in shape: a team CRM with an IDX website and automated follow-up, priced per team rather than per user.
Is Sifta a CRM?
No. Sifta does not replace your CRM. It does the work your CRM is waiting for: it answers the lead, books the showing, chases the lender, and then logs what happened to Follow Up Boss or the CRM you already use. Keep the record. Stop being the one who feeds it.
Can I keep Follow Up Boss and still fix the follow-up?
Yes. That is the pattern that works for most teams: Follow Up Boss stays the team's record, and each agent runs their day through Sifta, which does the lead replies, the chasing and the booking, and logs it back.
Does Follow Up Boss have AI?
Yes. Every plan includes smart summaries, smart messages, suggested tasks and lead prioritization. They help the agent rather than talk to leads on their own.
What is the best Follow Up Boss alternative for a solo agent?
Wise Agent, at $49 a month, is the cheapest CRM with published prices. If the problem is follow-up rather than the CRM, keep Follow Up Boss and add help.
Related reading
Three ways in
Keep the CRM. Stop being the one who feeds it.
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